As mega corporations continue to grow, it’s proving harder and harder for unique small businesses to survive. 52 Pick is a conduit to help support small businesses through art, the web, and social media. How it works: Vincent Serritella creates an original drawing once a week for a full year and send it to a business (either within the US or internationally). He then publishes a post on his Medium account with the business’ address and a little information about what they do and why he chose to work with them. Whoever is following the project in that town and goes to that business in person to pick it up can have it for free. In return, he only asks that you support that business in some way and post about it online to help spread awareness. Paying it forward feels good!